
Sober Living SEO
Building a better foundation for tomorrow.
Strategy
If you own a sober home(s), the internet is one of the best ways to build and grow your business.
Discovery
Unfortunately, many sober living homes don’t have a Google My Business (GMB) listing associated with their treatment center..
Reputation
As someone who runs a sober living facility, it is important to be aware of your digital reputation since it can permeate across all digital channels.
SEO For Sober living Homes
Depending on where you live, there might be several dozen Sober Living Homes. Some of more established and well known than others. However, even if you own a relatively new Sober Living Home, SEO or Search Engine Optimization is important because it enables you to be found. After all, nobody is going to enroll for treatment if they can’t find you online.
SEO is essential for any treatment facility that aims to be successful. If anything, it will help your facility stand above most of the more established competition, consequently bringing in new patients.
That said, it is essential to bring in a competent SEO agency that has a history of helping Sober Living Homes rank in SERPs. That way, you can leave SEO to the experts and watch your business’s online presence grow.
As a business that’s been doing SEO for Sober Living Homes for a very long time, we start with drafting a strategy. The strategy addresses the goals of our clients. In addition, it needs to address what the competition is doing and what we will do to counter their strategy to rank higher and hopefully faster.
Every market in America is different. That’s why a one-size-fits-all approach may not always work. A customized solution considers present market conditions, search trends, and business goals when mapping out a workable strategy.
The strategy will also include understanding the intent of most people searching for Sober Living Homes. Once we nail intent, that’s when we can form a workable conversion strategy and automate a lot of it
Conclusion
Search Engine Optimization may be a new concept for many Sober Living Homes. However, in the past, facilities mainly relied on word of mouth, and mainstream advertising, which isn’t as effective anymore. Sure, you can still put an ad in the newspaper, but not many people read newspapers. You can run Google AdWords, which will pull in lots of visitors to your site, but you will hemorrhage money without a conversion strategy in place.
On the other hand, SEO can help by pulling in lots of free traffic over time, consequently offering the best Return On Investment (ROI).